Summary
Let’s face it. On the one hand, a technology that is attracting unprecedented cumulative investment; on the other, a post-peak TV industry facing a major crisis, numerous mergers and acquisitions and unbridled competition for advertisers’ budgets. Without being a miracle solution or without consequences, AI appears to be a solution for an industry that needs to reinvent itself in part. Do we have a clear vision on what our industry will be like in 5 years from now?
Session moderated by Elizabeth Le Hot, CEO of Adami.
They will be present

Marianne CARPENTIER
Director of emerging technologies development for content - TF1 - France

Erik BARMACK
Founder/CEO - Wild Sheep Content - United States

Guillemette PICARD
SVP Production Technology - On professional development leave - Ubisoft - France

Johann CHORON
Strategic Partnerships & Gen AI Lead - Media & Entertainment - Google - France

Elizabeth LE HOT
CEO - ADAMI - France
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